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LG OLED evo W7: the 97-inch Wallpaper TV finally gets a new panel

Marco Lisi by Marco Lisi
November 12, 2026
in News, Televisions
Reading Time: 2 mins read
LG OLED evo 97-inch Wallpaper TV W7 seen from the front and back

Owners of very large rooms have been waiting for this. LG’s biggest OLED TV, the 97-inch model, finally gets a new panel. The LG OLED evo W7 is a 97-inch Wallpaper TV with up to 4,000 nits of peak brightness. LG revealed it during the announcement of the CES 2027 Innovation Awards, where the TV also won an award.

LG also showed a new 77-inch version of its transparent Signature OLED T6.

  • LG OLED evo W7: a new 97-inch panel
  • Wallpaper design with Zero Connect
  • Signature OLED T6 in 77 inches
  • Big screens, more choice
  • Pricing and availability
  • Key specifications

LG OLED evo W7: a new 97-inch panel

Until now, the 97-inch size used a panel from 2022, for example in the 97-inch G6. The LG OLED evo W7 uses a new 4K OLED panel. LG quotes a peak brightness of 4,000 nits, 83% coverage of the BT.2020 colour space and a reflectance of 1.1%.

According to TechRadar, the performance looks similar to the smaller sizes of the G6.

Wallpaper design with Zero Connect

As a Wallpaper TV, the W7 hangs flat against the wall. There are no connections in the screen itself. Instead, sources connect to the wireless Zero Connect box. The TV supports 165 Hz with variable refresh rate, which is good news for gamers, and Gallery+ mode turns it into a frame for artwork. Virtual 11.1.2-channel surround is built in.

Signature OLED T6 in 77 inches

The second new model is a 77-inch version of LG’s transparent OLED, the Signature OLED T6. It is still limited to 60 Hz, and its brightness is likely to be considerably lower than that of the W7. LG has not yet said exactly what else has changed.

LG Signature OLED T6 transparent TV in a living room
The transparent LG Signature OLED T6 now also comes in 77 inches.

Big screens, more choice

The large-screen OLED market is moving fast. Sony also keeps expanding its OLED range, as we saw with the Sony BRAVIA 6. With the LG OLED evo W7, the 97-inch class now gets the same modern panel technology as the smaller sizes.

Pricing and availability

LG has not yet announced prices or availability for the LG OLED evo W7 or the 77-inch Signature OLED T6. More information is expected around CES 2027 in January. The news was first reported by TechRadar.

Key specifications

  • Model: LG OLED evo 97-inch Wallpaper TV (97W7)
  • Panel: new 97-inch 4K OLED
  • Peak brightness: 4,000 nits
  • Colour: 83% BT.2020
  • Reflectance: 1.1%
  • Refresh rate: 165 Hz with VRR
  • Connectivity: wireless Zero Connect box
  • Sound: virtual 11.1.2 channels
  • Also new: LG Signature OLED T6, 77-inch transparent OLED, 60 Hz
  • Price: not yet announced

Would you hang a 97-inch LG OLED evo W7 on your wall, or is that simply too big for your room?

Tags: LGLG OLED evo W7OLED
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Marco Lisi

Marco Lisi

Publisher

Marco Lisi is the publisher of Best of High End, part of AV Concepts BV. His path into audio started early: as a teenager he was drawn into the world of free radio, presenting shows and living immersed in music every day. In his early twenties he ran his own production studio for five years, creating jingles and commercials — hands-on training in sound design, pro-audio workflows, and critical listening through studio monitors that still shapes how he evaluates gear today. He also spent years DJing in clubs before moving into publishing, first at two earlier online magazines before founding Best of High End. His hi-fi and home cinema passion was inherited from his father, an inveterate system-swapper. Marco's first setup — a confirmation gift — paired AKAI separates with entry-level Bowers & Wilkins speakers, a brand he stayed loyal to for years as his system grew from stereo into full surround and home cinema. Like many enthusiasts, he went through an extended "audiophile" phase chasing the next upgrade, before settling into a more grounded view: gear as a means to enjoy music and film, not an end in itself. Years of critical listening have given him a well-trained ear — the ability to characterize a system or pinpoint a change in the chain quickly and accurately. Just as important, his teaching background (a Belgian "regent" degree in Dutch language) gives him the tools to translate those listening impressions into clear, readable writing.

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