Audio-Technica has unveiled the AT33x cartridge series, marking the first significant update to its renowned phono cartridge lineup since 2014. This new series, comprising five meticulously crafted models—the AT33xMLB, AT33xMLD, and AT33xEN stereo moving coil cartridges, alongside the AT33xMONO/I and AT33xMONO/II mono moving coil cartridges showcases the brand’s decades of expertise in cartridge engineering while introducing groundbreaking materials and design innovations.
A Leap Forward in Cartridge Design
The AT33x series represents a bold step forward for Audio-Technica, reinforcing its leadership in high-end phono cartridge production. At the heart of this series lies the introduction of cast zinc, a material used for the first time by the brand. Renowned for its exceptional density and rigidity, cast zinc minimizes unwanted vibrations, delivering richer, more articulate performance, particularly in the mid and low-frequency ranges. This innovative material choice elevates the sonic clarity and precision that audiophiles demand.
Another standout feature is the newly developed suspension mechanism, designed with slightly lower dynamic compliance than traditional cartridges. This advancement enhances setup flexibility and compatibility with a wide range of tonearms, ensuring optimal performance across diverse turntable configurations.
Crafted with Japanese Precision
Each cartridge in the AT33x series is meticulously manufactured and hand-finished in Japan by skilled artisans. Audio-Technica’s commitment to precision machining and careful tuning, honed over decades, ensures a level of quality and reliability unattainable through automation alone. This dedication to craftsmanship reflects the enduring spirit of Japanese artistry that continues to define the brand.
The AT33x series combines cutting-edge engineering with time-honored techniques, resulting in cartridges that deliver unparalleled sound fidelity and durability. Whether you’re a vinyl enthusiast seeking pristine stereo playback or a purist dedicated to mono recordings, the AT33x series offers a model tailored to your needs.
A New Standard for Audiophiles
With the AT33x series, Audio-Technica sets a new benchmark for phono cartridge performance. The integration of cast zinc and a refined suspension system, paired with the brand’s signature craftsmanship, ensures that each cartridge delivers a listening experience that is both technically superior and deeply immersive. This series is a testament to Audio-Technica’s relentless pursuit of audio excellence, offering vinyl lovers a chance to rediscover their collections with unmatched clarity and detail.
