German luxury seating manufacturer Moovia has announced its expansion into the Mexican market through a new partnership with AV Daksma, a Mexico City-based distributor specialising in ultra-high-end residential technology and luxury entertainment environments. The move brings Moovia’s handcrafted cinema and media seating to Mexican architects, interior designers, integrators and homeowners through an appointment-only private demonstration environment rather than a traditional retail showroom.
A private, appointment-only introduction to luxury seating
Moovia joins established luxury brands including ASCENDO, Barco Residential, madVR and Trinnov on AV Daksma’s home cinema roster. Rather than a conventional showroom, AV Daksma introduces clients to its portfolio through a curated, appointment-only setting in one of Mexico City’s most prestigious communities, where design professionals and homeowners can experience premium home cinema solutions, architectural integration, acoustics and luxury seating together in a real-world environment.
Engaging designers early in the process
“Moovia has always believed that exceptional seating should be experienced, not simply viewed in a catalog,” said Frank Dlugos, founder of Moovia. “AV Daksma’s approach aligns perfectly with our philosophy. Their ability to engage architects, designers, and homeowners early in the design process creates opportunities to showcase how luxury seating becomes an integral part of the home’s architecture and lifestyle.” AV Daksma has built its reputation by working with architects and interior designers from the earliest phases of a project, often before a technology integrator is even selected, resulting in entertainment spaces designed cohesively from the outset. “We are truly proud to work hand in hand with Moovia, as we share the same passion for excellence and innovation,” added Luis Priego Ramos, founder of AV Daksma.
Founded in Nagold, Germany, in 2003, Moovia specialises in bespoke home cinema, media room and entertainment seating, manufactured in Germany and Europe and used in private cinemas, media rooms and superyachts around the world. The partnership reflects growing demand among Mexican homeowners and design professionals for entertainment environments that blend performance, comfort and aesthetics, similar to the collaborative approach already seen at events such as the Luxury Immersion Cinema debut at ISE 2026. More information on the brand is available at www.moovia.com.
Pricing and availability
Moovia seating is available in Mexico exclusively through AV Daksma, by appointment, in collaboration with qualified architects, interior designers and technology integration partners. Pricing is provided on a bespoke, per-project basis given the custom nature of each seating configuration.
Key specifications
- Manufacturer: Moovia, founded 2003 in Nagold, Germany
- Distributor: AV Daksma, Mexico City, Mexico
- Product focus: bespoke home cinema, media room and entertainment seating
- Manufacturing: Germany and Europe
- Applications: private cinemas, media rooms, superyachts and exclusive residential spaces
- Access model: private, appointment-only demonstration environment
