Hisense has officially launched its latest premium television series, the UR9 Series, marking a significant advancement in RGB Mini-LED technology and setting a new benchmark for natural, accurate, and comfortable home viewing.
More than an incremental update, the UR9 Series introduces a fundamentally different approach to colour reproduction. By generating colour directly at the light source through a full RGB Mini-LED backlight system — where each LED contains independent red, green, and blue diodes — Hisense achieves up to 100% BT.2020 colour gamut coverage. The result is richer, more precise, and lifelike colour that closely matches human visual perception, reducing eye strain while dramatically increasing immersion.
Industry-Leading RGB Mini-LED Innovation
Hisense has been a driving force behind the official industry definition of RGB LED TVs, established by the Consumer Technology Association (CTA) in March 2026. The UR9 Series represents the practical realisation of this new standard. Unlike conventional Mini-LED designs that rely on white LEDs with colour filters, the UR9’s per-LED RGB architecture delivers unprecedented control over colour, brightness, and contrast at the zone level.
This advanced backlight is powered by the all-new Hi-View AI Engine RGB processor, which dynamically optimises every frame in real time for superior depth, clarity, and tonal balance.
Premium Picture and Viewing Comfort Features
- Deeper Blacks & Higher Contrast: Up to three times deeper blacks compared to previous generations, with exceptional detail retention even in bright room environments.
- Obsidian Panel Technology: Reduces ambient light reflections to an ultra-low 1.5–1.8%, maintaining picture integrity in any lighting condition.
- High Refresh Rate: Selected models feature a native 180Hz refresh rate, delivering ultra-smooth motion ideal for gaming and fast-paced content.
- Premium HDR Support: Full compatibility with Dolby Vision IQ, IMAX Enhanced, and Filmmaker Mode for faithful reproduction of creator-intended content.
Cinematic Audio Without External Speakers
Hisense has partnered with French audio specialist Devialet to integrate a sophisticated 4.1.2 Multi-Channel Surround Sound system directly into the UR9 chassis. The setup includes up-firing height speakers, dedicated surround channels, and a powerful built-in subwoofer, creating a true 360-degree immersive soundscape with impressive dynamic range and spatial precision.
Elegant Design for Modern Living Spaces
The UR9 Series features Hisense’s Pure Elegance Design language, highlighted by a premium metal stand and near-bezel-less screen that blends seamlessly into high-end interiors.
Bringing “Natural and Real Colour” to Life
With the UR9 Series, Hisense reinforces its commitment to Innovating A Brighter Life by prioritising a more human-centric viewing experience. The combination of true RGB Mini-LED, intelligent AI processing, reference-grade colour accuracy, and integrated premium audio positions the UR9 as one of the most compelling flagship TV launches of 2026.
The Hisense UR9 Series is expected to be available globally in the coming months. For more information and full specifications, visit the official Hisense website or your authorised high-end retailer.

















