Samsung has proudly announced the global launch of the Galaxy S25 series, elevating users’ daily technology experience to a new level. With the introduction of One UI 7 and the innovative Gemini feature, available in no less than 46 languages, it has never been easier for users to communicate with both Samsung and Google apps.
Successful Pre-order
Since the announcement of the Galaxy S25 series last month, Belgian consumers have placed their pre-orders in large numbers, with over 60% opting for the S25 Ultra. TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics, emphasizes the impact of the Galaxy S25 series: “This series fundamentally transforms the way we interact with our phones. We are excited to see how our users will integrate this true AI companion into their daily lives.”
Advanced AI Experiences
The Galaxy S25 series integrates AI agents with multimodal capabilities within the One UI 7.2 platform. These agents can smoothly execute complex tasks within apps and enable natural interactions through voice, text, videos, and images. One of the new features, ‘Now Brief’, provides users with a quick overview of their day, including weather, calendar items, and updates from favorite podcasts. ‘Now Bar’ allows users to view live notifications, music, and routines directly on their lock screen. From enhanced productivity with ‘Writing Assist’ to limitless creativity with ‘Drawing Assist’, the capabilities of Galaxy AI are designed to support users in every aspect of their daily lives.
Intuitive Interactions
Interactions with the Galaxy S25 series are more user-friendly than ever. With just one voice command, Gemini can effortlessly find the schedule of a favorite sports team and add it to the Samsung Calendar. The Google-powered ‘Circle to Search’ feature now provides users with even more useful information through AI summaries.
Powerful Hardware
The Galaxy S25 series is powered by the Snapdragon® 8 Elite for Galaxy, enabling faster AI experiences. With optimized hardware, including ProScaler and Samsung’s mobile Digital Natural Image engine (mDNIe), the series offers improved AI image processing and energy-efficient display. The new 50MP ultrawide camera of the Galaxy S25 Ultra delivers impressive photos with exceptional clarity, while features like Virtual Aperture and Samsung Log transform every shot into a visual masterpiece.
Innovation in Digital Content
The Galaxy S25 series is the first smartphone to support Content Credentials, based on an open technical standard from the Coalition for Content Provenance and Authenticity (C2PA). Samsung has joined other industry leaders such as Adobe, Microsoft, and Google to promote this standard, enhancing the transparency of digital content created and edited with generative AI.
Availability and Color Options
The Galaxy S25 series has been available worldwide since February 7. The S25 Ultra comes in various colors, including Titanium Silverblue, Titanium Black, Titanium Whitesilver, and Titanium Gray. The Galaxy S25 and S25+ are available in Navy, Silver Shadow, Icyblue, and Mint, with exclusive colors available on Samsung.com such as Titanium Pinkgold and Titanium Jetblack.
Extra Benefits for Users
All Galaxy S25 devices come with six months of free Gemini Advanced and 2 TB of cloud storage. Gemini Advanced provides access to the most advanced AI models and priority access to new features, including AI experts and personal research assistants.
Introduction of Samsung Wallet
Samsung has also launched its Samsung Wallet app in 30 new countries, including Belgium and the Netherlands. This app, pre-installed on all Galaxy S25 models, allows users to securely store and organize their essential information. Although the Wallet app does not support credit card or bank account payments at launch, it offers users the ability to store passwords, digital keys, and boarding passes.
With the Galaxy S25 series, Samsung sets a new standard in smartphone technology, focusing on user-friendliness, AI integration, and powerful hardware. The future of mobile technology is here, promising an exciting journey for users worldwide.
