We Are Rewind unveils a Pink Floyd edition of its WE-001 cassette player, a surprise collaboration built around an exclusive remastered cassette of The Dark Side of the Moon. The We Are Rewind WE-001 Pink Floyd box set follows the brand’s earlier collaborations built on the WE-001 player, the Curtis boombox and the Freddie headphones, and continues its focus on artists and bands with a genuine link to cassette culture.
An exclusive cassette pressing of a classic album
The Dark Side of the Moon is among the best-selling cassette releases of all time, and this pressing has been specially remastered for the box set, exclusive to this release. Pink Floyd’s Nick Mason said he still keeps his own Nakamichi deck on the shelf and looks forward to testing it against the new cassette, while We Are Rewind founder and CEO Romain Boudruche called the album a defining example of what a complete album experience should be.
A modern player built around a classic format
Beyond the collectible cassette, the We Are Rewind WE-001 itself is built for genuine 2026 use rather than pure nostalgia. It pairs true hi-fi sound with a headphone amplifier designed specifically for cassette playback, an aluminium build with metal buttons, and Bluetooth 5.1 for connecting modern headphones, speakers and soundbars. A built-in rechargeable battery delivers up to 12 hours of playback, and forward/rewind controls sit alongside a 3.5mm headphone output and line-in recording for making mixtapes or capturing voice recordings with a compatible microphone.
Riding a genuine cassette comeback
The release taps into a broader revival: cassette tape sales are up 17.5% year on year in the US, excluding used cassettes, and the UK has seen ten straight years of growth, now sitting 53% higher. We Are Rewind also sells a dedicated belt clip for the WE-001 for those who want the complete retro look, and the wider We Are Rewind catalogue includes the Curtis boombox and Freddie headphones.
Fans building out an analogue setup around the We Are Rewind WE-001 may also enjoy our review of the Sony PS-LX5BT automatic wireless turntable.
Pricing and availability
The We Are Rewind WE-001 Pink Floyd Edition is available now, priced at €179, £159 or $199, through retailers including Amazon, Rough Trade, Selfridges and Tower Records, as well as directly via We Are Rewind.
Key specifications
- Format: cassette player with exclusive remastered Dark Side of the Moon cassette
- Connectivity: Bluetooth 5.1, 3.5mm headphone output, line-in recording
- Battery: built-in rechargeable, up to 12 hours playback
- Frequency response: 30Hz – 14,500Hz ± 3dB
- Build: aluminium housing, metal buttons
- Price: €179 / £159 / $199
- Availability: now, limited edition
