TCL surprised attendees today by announcing a mid-range TV that is not only affordable, but is actually ready for pre-order today. At CES it’s rare to even get pricing on new products, let alone be able to order one at the show. TCL’s new QLED QM6K TV series is the first to use the company’s suite of improved “Precise Dimming” Mini-LED tech and comes in sizes ranging from 50” all the way up 98.” And while the new series includes the number “6K” it’s actually a 4K TV.
“I’m proud to say that TCL secured its position as top two best-selling TV brand for the sixth consecutive year and just received a 2025 Circana Consumer Electronics Performance Award for Top Increase in TV Market Share in North America. On the heels of such a successful year, 2025 will take us to new heights as a dominant player in the CE industry, continuously changing the game with TCL’s groundbreaking innovation,” said Chris Hamdorf, Executive Vice President, TCL North America. “TCL will be doubling down on QLED, QD-Mini LED and XXL screen sizes, as we deliver even more premium options that meet consumer demand while still providing the unmatched value and quality we’re known for.”
2025 lineup starts with QM6K
Since TCL entered the North American market in 2003 it has focused on bringing the best in leading edge technologies to its products, but often for hundreds and even thousands of dollars less than its competitors. TCL says that its 2025 lineup, starting with the QM6K, will further reinforce the company’s leadership in the industry as it rolls out new models in a new phased series launch strategy.
53% brightness increase
For the new TVs TCL’s Pangu Lab in China has developed what it’s calling a Super High Energy LED Chip which increases brightness output by more than 53%, while also increasing light efficiency by 10%. A brightness boost of this caliber needs to be perfectly focused, so the TCL team also created a new Condensed Micro Lens, a highly upgraded version of the 2024 UWA Dual Arch Lens, utilizing specially formulated optical materials for enhanced stability and a narrower light path for more precise light control.
The QM6K TV series also features a redesigned backlight system that further reduces optical distance, or OD, between the backlight and diffuser plate, creating the new TCL Micro OD. TCL claims that minimized optical distance virtually eliminates any halo effect, also known as blooming, and creates clear, sharp edges, even between the brightest white and darkest black. This feature, along with the new Lens, helps provide a 143% improvement in backlight uniformity, and over an 18% improvement in blooming control.
98% of DCI-P3 color gamut
TCL’s enhanced QD-Mini LED backlight technology works in conjunction with a high contrast CSOT HVA Panel that has a better dark state to block out more of the light when the LCD closes, providing up to 7,000:1 static contrast, which is up to 5X better than competitors. In addition, TCL has incorporated new Quantum Dot Technology with more vibrant Quantum Crystals to render over one billion colours, with up to 98%+ of DCI-P3 color gamut, providing 100,000 high quality viewing hours. The TVs also feature a new Colour Optimization Algorithm to provide richer colors.
Because fine signal processing is crucial for creating premium picture quality, TCL is also adding several new processing advancements for 2025. The first is Zero-Delay Transient Response, for virtually no lag between the input signal and backlight response. This feature helps create higher peak brightness without any after image. TCL has also upgraded to a Bi-directional 23-bit Backlight Controller, allowing granular control of over 65,000 levels of brightness for each LED. In addition, TCL includes a new Dynamic Light Algorithm, which intelligently optimizes the incoming video signal so that SDR signals render at near HDR level, for consistently great picture quality, regardless of the content metadata. All of these hardware and processing advancements combine to create the new TCL Halo Control Technology Suite.
“When it comes to Mini LED, no other brand is as completely vertically integrated as TCL. For 2025, we will fully leverage our extensive hardware and processing expertise to create a truly next gen QD-Mini LED system,” said Scott Ramirez, VP, Product Marketing and Development, Home Theater. “Every aspect of TCL’s new Halo Control Technology Suite has been carefully created and curated to provide stunning picture quality, and our first QM6K Series will now redefine the term ‘Affordable Premium’.”
The TCL QM6K series also includes:
- New Halo Control System
- Up to LD500 Precise Dimming with High HDR Brightness
- 144Hz Native Refresh Rate
- 4K UltraHD Resolution
- Game Accelerator 288, for Up to Blistering Fast 288 VRR
- TCL AiPQ Pro Processor
- Dolby Vision IQ (Plus HDR10+, HDR10, HLG, and the NEW DLA)
- Dolby Atmos
- DTS Virtual:X
- IMAX Enhanced & AMD FreeSync Certifications
- NEW Dolby Vision Filmmaker Mode
- NEW Sleep Sounds Mode
- NEW Hands-Free Voice Control
- NEW Onkyo 2.1 Speaker System
- Google TV
- Slimmer FullView 360 Bezel-less Design
TCL’s QM6K Series will be available in a 50” screen size for $749.99 MSRP, 55” for $799.99 MSRP, 65” for $999.99 MSRP, 75” for $1,299.99 MSRP, 85” for $1,999.99 MSRP, and an XXL 98” big screen for $3,499.99 MSRP. The 65”, 75” and 85” QM6K models are available now for preorder at www.tcl.com and will come with a complimentary TCL Q75H sound bar. TCL says it will be announcing more models with Precise Dimming in the coming months.
