In an era dominated by digital streaming, the We Are Rewind WE-001 Edith cassette player brings back the nostalgic charm of mixtapes while integrating cutting-edge technology. With UK cassette sales soaring by 204.7% in the first quarter of 2025, this sleek, modernized cassette player is perfectly timed to capture the hearts of audiophiles and retro enthusiasts alike.
A Perfect Blend of Nostalgia and Innovation
The WE-001 Edith pays homage to the golden age of cassette tapes, offering a tactile, analogue experience that digital formats can’t replicate. Housed in a premium aluminium casing, this player is both durable and stylish, reminiscent of the iconic Sony Walkman but built for 2025. Whether you’re rediscovering old tapes or creating new mixtapes, the Edith delivers high-fidelity sound with a modern twist.
Key Features of the WE-001 Edith
The WE-001 Edith stands out with its blend of retro functionality and contemporary upgrades:
- Analogue Recording: Create your own mixtapes by plugging in a powered microphone or a line source via the 3.5mm socket. Record anything from live vocals to vinyl rips.
- Bluetooth 5.1 Connectivity: Pair the Edith with wireless headphones or speakers for a seamless listening experience, blending old-school tapes with modern convenience.
- USB-C Charging: Ditch disposable AA batteries for a rechargeable lithium battery that offers up to 12 hours of playback.
- Premium Aluminium Casing: Move beyond flimsy plastic with a rugged, high-quality build designed to last.
- Classic Rewind Tool: For the full retro experience, the Edith even comes with a pencil to manually rewind tricky tapes—just like the good old days!

Availability and Pricing
The WE-001 Edith is available now at top retailers, and select independent record stores. Pricing is set at £129 in the UK, $159 in the US, and €149 in Europe, making it an accessible entry into the cassette revival.
Why Cassettes Are Making a Comeback
The resurgence of physical media is undeniable, with cassettes seeing a remarkable 204.7% sales increase in the UK in Q1 2025. In the US, the RIAA reports growing interest in physical formats, driven by collectors, audiophiles, and younger listeners seeking tangible music experiences. The WE-001 Edith taps into this trend, offering a way to relive the joy of flipping through tapes while enjoying modern conveniences like Bluetooth and long-lasting battery life.
Why Choose the WE-001 Edith?
Whether you’re a seasoned tape collector or a newcomer curious about analogue sound, the We Are Rewind WE-001 Edith is a must-have. Its optimized mechanism delivers top-notch audio quality, rivaling the best cassette players of the past, while its modern features ensure it fits seamlessly into today’s tech-driven world. From creating mixtapes to connecting with wireless audio gear, the Edith is the perfect bridge between yesterday and today.