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Home News

Sony Bravia WF66 series

Marco Lisi by Marco Lisi
July 13, 2026
in News
Reading Time: 3 mins read

Sony has announced the Bravia WF66. This model will join the Full HD line-up in 2018, with all TVs in the range offering the benefits of HDR. The WF66 is perfect for enjoying games on PlayStation®4 and PlayStation®4 Pro consoles – all in vividly detailed HDR quality whilst the WF66 can also access shows and movies through popular screening apps. The experience is further enhanced by the incorporation of Sony’s X-Reality PRO processor that provides stunning detail using Sony’s unique reality creation database algorithm whether you are viewing a TV broadcastings, DVD, Blu-ray Disc, Internet video service or digital photos, and ClearAudio+ which automatically adjusts sound settings for an enriching listening experience. In addition they come supplied with a cleverly designed stand to keep cables from set-top boxes or Blu-ray players out of sight.

sony-bravia-wf66-series-2

  • More clarity, more detail with Full HD
  • Rediscover every detail with X-Reality™ PRO
  • Discover thrilling HDR entertainment
  • Access YouTube™ instantly with one click
  • Motionflow™ XR keeps the action smooth
  • DSEE restores detail to your digital music
  • Clear Phase for smooth, balanced frequencies
  • Cinematic S-Force Front Surround
  • Turn your TV into a digital recorder: USB HDD REC

More clarity, more detail with Full HD

Experience the exquisite detail, contrast and texture of Full HD 1080p. With an image resolution of 1920 x 1080 pixels, Full HD provides five times more detail than a standard definition picture. Everything you watch is sharper, more defined and more real with minimal noise and maximum impact.

Rediscover every detail with X-Reality™ PRO

X-Reality PRO picture processing upscales every pixel for exceptional Full HD clarity. As frames are analysed, each scene is matched with our special image database to refine images and reduce noise. See how the architecture in the building is enhanced with extra detail.

Discover thrilling HDR entertainment

This TV brings you the excitement of shows and movies in vividly detailed HDR. It handles a variety of HDR formats, including HDR10 and Hybrid Log-Gamma. An HDR gaming TV that’s a perfect partner for PlayStation®4 and PlayStation®4 Pro consoles. Immerse yourself in a responsive, fun-filled gaming experience with vivid textures and intensely vibrant colours.

sony-bravia-wf66-series-3

Access YouTube™ instantly with one click

Go straight to YouTube and enjoy all your favourite videos. We have made watching clips ultra fast on this internet ready TV with YouTube and included a YouTube button on the remote control for easy browsing.

Motionflow™ XR keeps the action smooth

Enjoy smooth and sharp details even in fast-moving sequences with Motionflow™ XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

DSEE restores detail to your digital music

Low-resolution Internet video, catch-up TV and other heavily compressed audio files don’t always sound so great. A large amount of information gets thrown away when digital audio is compressed. With Digital Sound Enhancement Engine (DSEE) technology, lost frequency components (especially high frequencies) are restored for natural sound with a more spacious feel.

sony-bravia-wf66-series-4

Clear Phase for smooth, balanced frequencies

BRAVIA™ uses a powerful computer model to analyse and compensate for inaccuracies in speaker response. It does this by ‘sampling’ the speaker frequency with higher precision. This information is fed back to cancel out any peaks or dips in the speaker’s natural response – resulting in pure, natural audio with smooth, even reproduction of all frequencies.

Cinematic S-Force Front Surround

Enjoy an immersive soundstage that pulls you into the heart of the action. S-Force Front Surround mimics the way the brain correlates sound sources to create proper volume, time lag, and sound wave spectrum – using only left and right speaker channels. By naturally emulating three-dimensional sound fields, you’ll enjoy rich, high-fidelity audio across a wider listening area.

Turn your TV into a digital recorder: USB HDD REC

Store your favourite TV shows on an external USB hard disk drive to enjoy whenever you want. USB HDD REC allows one-touch and timer recording of a digital broadcast onto any USB HDD device up to 2TB in capacity. While viewing the show, simply press REC to start recording, which will automatically stop at the end of the program.

sony-bravia-wf66-series-5sony-bravia-wf66-series-5

Visit the Sony website.

Tags: HDRSony
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Marco Lisi

Marco Lisi

Publisher

Marco Lisi is the publisher of Best of High End, part of AV Concepts BV. His path into audio started early: as a teenager he was drawn into the world of free radio, presenting shows and living immersed in music every day. In his early twenties he ran his own production studio for five years, creating jingles and commercials — hands-on training in sound design, pro-audio workflows, and critical listening through studio monitors that still shapes how he evaluates gear today. He also spent years DJing in clubs before moving into publishing, first at two earlier online magazines before founding Best of High End. His hi-fi and home cinema passion was inherited from his father, an inveterate system-swapper. Marco's first setup — a confirmation gift — paired AKAI separates with entry-level Bowers & Wilkins speakers, a brand he stayed loyal to for years as his system grew from stereo into full surround and home cinema. Like many enthusiasts, he went through an extended "audiophile" phase chasing the next upgrade, before settling into a more grounded view: gear as a means to enjoy music and film, not an end in itself. Years of critical listening have given him a well-trained ear — the ability to characterize a system or pinpoint a change in the chain quickly and accurately. Just as important, his teaching background (a Belgian "regent" degree in Dutch language) gives him the tools to translate those listening impressions into clear, readable writing.

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