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From HEOS Built-in to Powered by HEOS™

Finn de Kroon by Finn de Kroon
September 19, 2025
in News, Accessories
Reading Time: 3 mins read
From-HEOS-Built-in-to-Powered-by-HEOS™

Denon, Marantz, and Classé have unveiled a transformative new chapter for HEOS®, the wireless audio platform that powers over 50 premium audio products worldwide. With more than 5 million devices already in use, the newly rebranded “Powered by HEOS” introduces a refreshed identity, a redesigned app experience, and expanded platform capabilities, redefining whole-home audio for today’s listeners.

  • A Legacy of Innovation
  • Evolving with HEOS 3.0 and Beyond
  • A Bold New Identity: Powered by HEOS
  • Unmatched Flexibility and Choice
  • The HEOS Music Experience

A Legacy of Innovation

In 2014, a bold question sparked the creation of HEOS: What if you could fill your home with incredible sound without wires and without compromise? This vision drove the development of a platform that prioritizes premium audio performance while keeping the user experience simple and intuitive. From streaming playlists in the kitchen to enjoying concerts in the living room or movies in a home theater, HEOS delivers exceptional sound quality without complex setups or compromises.

Over the past decade, HEOS has grown into one of the most trusted wireless audio platforms globally. Powering everything from AV receivers to soundbars and wireless speakers, HEOS connects devices into a seamless ecosystem, bringing music to every corner of the home. With over 5 million products Powered by HEOS, the platform has become synonymous with flexibility, performance, and reliability.

From-HEOS-Built-in-to-Powered-by-HEOS™-1

Evolving with HEOS 3.0 and Beyond

The journey of HEOS has been shaped by continuous evolution and community feedback. In December 2023, HEOS 3.0 launched with a completely redesigned architecture, delivering faster performance, greater stability, and a music-first interface that feels intuitive from the first tap. Since then, the platform has expanded with support for high-resolution music services like Qobuz, Roon Ready certification, and enhanced app features such as homepage customizations, centralized searches, and room/speaker grouping presets.

In 2025, major updates to the HEOS app bring listeners even closer to their music. The platform is now more powerful, personalized, and aligned with how people want to enjoy audio, making it easier than ever to control and customize the listening experience.

A Bold New Identity: Powered by HEOS

The transition from “HEOS Built-in” to “Powered by HEOS” reflects a sharper focus on what makes the platform unique. HEOS is not a closed ecosystem but a versatile wireless engine integrated into trusted brands like Denon, Marantz, and Classé. The new name signals reliability, flexibility, and uncompromised sound quality in a crowded market.

The refreshed logo, inspired by radio waves, embodies the freedom of wireless audio and the effortless flow of music throughout the home. Its directional design represents how HEOS unifies streaming services, personal music libraries, and high-performance audio systems into a single, cohesive experience. The updated app icon reinforces this mission, emphasizing a powerful yet intuitive platform designed to deliver music on your terms.

From-HEOS-Built-in-to-Powered-by-HEOS™-2

Unmatched Flexibility and Choice

With over 50 products Powered by HEOS, the platform offers unparalleled freedom. Whether you’re starting with a single wireless speaker or building a system with up to 64 devices across 32 zones, HEOS scales effortlessly to meet your needs. From podcasts in the office to vinyl in the living room or a cinematic experience in the home theater, HEOS connects every moment of your day with exceptional audio.

The HEOS Music Experience

HEOS is more than a platform for multi-room audio it’s about powering the soundtrack of your life. It’s the promise of music that sounds its best, is easy to control, and feels effortless every time you press play. With a decade of innovation behind it and a bold new identity, Powered by HEOS continues to deliver on its founding belief: Your music deserves better.

Tags: HEOS™Software
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Finn de Kroon

Finn de Kroon

Editor & Videographer

Finn de Kroon is an editor and videographer at Best of High End. His path into the audio-visual world began with an audiovisual study in Brussels in 2022; his interest in hi-fi followed soon after, when he started writing for Best of High End and began discovering new brands and everything the audio world had to offer. In 2024, Finn became a full-time videographer, producing promotional and business videos. Attending the High End show in Munich and Vienna deepened his knowledge of what the hi-fi world has to offer, further immersing him in the industry. Today, Finn's main area of expertise is video: he produces most of the videos published on Best of High End, alongside writing articles for the site's news page. Since joining Best of High End, he has fallen in love with high-end sound systems, and looks forward to discovering new brands and systems.

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